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Count me in!You Can Harness the Power of TikTok to Find Clients and Grow Your Business—Even If You're Not Sure Where to Start
INTRODUCING:
TikTok for Service-Based Businesses BOOTCAMP
Everyone is on TikTok. You can be too! In this 4 day bootcamp, you'll get the inside scoop from a social media expert so you can find, connect with, and build a community of potential clients. Take the fast-track to organic traffic and let TikTok help you get quality leads!
May 20-23, 2023 | 8-9 am PST/ 11-12 EST | Zoom
Bootcamp full, join the waitlist!
Your organic reach on Instagram has plummeted because clients are moving to TikTok.
Meanwhile, you’ve been forced to spend money on ads or boosting posts in order to reach a fraction of your existing IG following. For those only using IG, things are feeling a bit frustrating on the social media front.
What's keeping you from joining TikTok?
You Can't Find the Time
Between running your business and producing and posting IG content, you're feeling like you don't have time to learn a new platform.
You might be feeling overwhelmed or demoralized. There's potential big wins for your business if you just knew the steps needed to grow your TikTok account.
You're Not a Teenager
Isn't TikTok just for crazy dance fads? You do your best to stay on top of trends but it can feel like things move too quickly.
Maybe you're skeptical or even feeling judgmental of TikTok. TikTok is used by everybody and can open doors to endless possibilities for your business.
You're Afraid of Change
You wish TikTok made sense! But it doesn't. So you're sticking with what you know—or avoiding social media altogether.
You've heard you should be on TikTok, but you don't know where to start. You have the opportunity to make a positive impact on yourself, your business, and your clients.
Instead of moving to the fastest growing social media app you've been:
1.
Avoiding the inevitable. Another day passes. Another quarter. Another year. (Maybe you'll never have to jump on the bandwagon!)
AND
2.
Sticking it out on oversaturated platforms. You know you’re only reaching a tiny fraction of your followers with your posts. You can't reach your audience on IG like you may have been able to in the past.
It’s exhausting, right? In the end, you’re dealing with plummeting reach and new clients aren't finding you.
I'm Andrew. I'll show you how to make TikTok work for you.
Have you ever wondered how the TikTok algorithm functions? Or why one video goes viral while another only gets 14 views?
At first, it wasn’t clear to me either. Now, I totally get it.
I’ve been obsessed with TikTok since 2019 when I realized its untapped potential. I played with purpose. I experimented extensively with content, hashtags, and audio. And I figured out how to get my videos to go viral with predictable regularity.
Once I put all the pieces of my research together, I had an epiphany. Businesses can use TikTok to generate revenue!
Now I help companies use the app effectively through my social media consulting agency, Shusterman Media. Major brands trust me to launch their TikTok accounts and create strategic TikTok campaigns. (Ever heard of The Dew Tour by Mountain Dew? That was me!)
But big brands shouldn’t have a corner on the TikTok market just because they have big marketing budgets. So I created this bootcamp to make the platform accessible to YOU.
I’ll show you how to use TikTok so your business grows. It all starts in the TikTok for Service-Based Businesses Bootcamp!
There are more than 150 million active TikTok users in the U.S. alone. Your newest clients are among them.
You won’t see year-over-year increases in revenue without expanding your client base.
And you won’t reach new people if you don’t show up on the #1 fastest-growing social media app.
Successful businesses don’t avoid the inevitable evolution of social media.
And they don’t over-commit to oversaturated platforms just because that’s what they’re comfortable with.
Successful businesses seize the day and celebrate exciting opportunities to connect with their audiences!
Learn how to use the app effectively in just a few hours. I'll show you useful strategies to find your clients and get them to engage with your content.
Once you have TikTok in your business’ social media toolbox, the growth potential is endless!
INTRODUCING...
TikTok for Service-Based Businesses Bootcamp
In this 4-day bootcamp, you’ll learn from a social media expert how you can build a community of potential clients on TikTok. Learn the app without wasting time, money, or energy on content creation!
Bootcamp full, join the waitlist!Step-by-step guidance for finding new clients on TikTok
Clear action steps to get your account up and running so you can find your audience and bring them into your sphere. I’ll show you exactly how TikTok works – everything from creating your account to generating new leads.
Here’s What You’re Getting Inside The Bootcamp:
4 Days of Live Training So You Can Claim Your TikTok Territory
Join me live on Zoom for about an hour each day. I’ll distill the info I've gathered from hundreds of hours of experimentation into simple action steps you can use right now to start mastering the platform. Find your clients, connect with them, and help them make their way to your storefront!
Training 1: The Basics of TikTok
We’ll begin by addressing the most pressing challenge: You don’t know where to start. Even if you’ve used TikTok personally (and especially if you haven’t), you don’t know where to find your clients!
It feels like a pretty big hurdle. But don’t worry. I’ve got you.
We’ll hit the ground running with a comprehensive introduction to the app and how to use it for your business. By the end of the day, you’ll have a TikTok handle, a business account, and access to analytics + royalty-free music.
Training 2: The Art of Repurposing
There are a million things you’re taking care of as a business owner. You don’t have the time or energy for constant content creation. That may be one of the reasons you haven’t started exploring TikTok on your own.
Here, we’ll simplify the whole process of maintaining a presence on social media.
I’ll show you how to take images and videos you already have – and turn them into TikToks. You can upload your first couple of videos in no time.
Training 3: Fundamentals & Functionality
The next challenge is figuring out how to use all the other tools and features to your advantage. Adding music, creating in-video captions, the enhance button, playing with filters, tagging / geotagging / hashtagging!
Intimidating? Maybe. But this is where the fun really begins!
I’ll take you through step-by-step demos of key features so you’ll know how to make TikTok bend to your will. You’ll feel at home in the app in no time.
Training 4: The 4 Key Steps to Getting Leads on TikTok
Understanding TikTok is all well and good. But you’re not investing all this time just to let the knowledge float around aimlessly in your brain. There’s a reason you need to learn the app.
It’s time to find your future clients!
Start learning the Shusterman Method, aka the TOKS of Lead Generation. It boils down to Trending, Optimizing, Knowledge, and Sign-ups. Once you’ve applied this framework to your TikTok strategy, your list of quality leads will skyrocket. New and returning clients will follow, recommend, and get ready to buy from you.
You'll also be a part of a private Facebook group where you'll get specific, individualized support.
I’ll be in the group daily to answer any questions that come up as we go. You can also get great insights from fellow business owners who are learning the nuances of TikTok along with you. Use the group as your playground to test your ideas and get inspired to implement everything you’re learning! PLUS the training videos will be available for you to watch at any time for as long as the group is active.
I want tiktok to be easy and lucrative for you, So i put together extra resources! These are yours to keep, even after the bootcamp ends
TikTok Success Blueprint (valued at $137)
When getting started on TikTok, many business owners have trouble figuring out which steps it takes to get up and running, and in which order to do these steps.
No need to invent a TikTok To Do List from scratch! I’ve done the work for you. This comprehensive checklist keeps everything in one place. Quickly identify what you’ve completed—and what you still need to do—to make TikTok work for your service-based business as quickly as possible.
TikTok in Theory and Practice (valued at $187)
When you're in the thick of implementing a new marketing strategy it can be difficult to stay motivated. Many people think--will my work pay off?
There are dozens of logical reasons to incorporate TikTok in your business’ social strategy and I want to remind you of this. Revisit this video whenever you need to be motivated and reminded that TikTok WILL feed your profit margin if you use it to your advantage.
Professional Content Calendar (valued at $227)
Many business owners that don't have the help of a big marketing team find it hard to keep their social media content organized.
You won’t find this resource for free on Pinterest--but you'll get it when you take my bootcamp. This is a behind-the-scenes look at the process I use to help my clients create and organize content. And it’s yours to use, copy, and collaborate with.
Case Study: Service-Based Businesses on TikTok (valued at $117)
When looking at competitors or accounts that inspire, some people find it difficult to identify why certain TikTok accounts are successful and how to emulate them.
I’m taking a look at the TikTok accounts of heavy-hitting service-based businesses and providing a detailed analysis of what they’re doing right. You’ll be able to replicate those same super-effective strategies in your own account.
TikTok to English Dictionary (valued at $167)
Many people waste precious time having to do a Google search every time they come across new ideas or lingo when learning a social medial platform.
Be in the know and save time with this glossary. It will help you decode many of the most popular words, phrases, and acronyms used on TikTok.
Expand your client base with a live, professional TikTok training… for only $37!
When you sign up for the TikTok for Service-Based Businesses Bootcamp, you'll get...
- Training 1: The Basics of TikTok (valued at $247)
- Training 2: The Art of Repurposing (valued at $247)
- Training 3: Fundamentals & Functionality (valued at $247)
- Training 4: Generating Leads (valued at $247)
- Private Facebook community (valued at $147)
- BONUS 1: The TikTok Success Blueprint (valued at $137)
- BONUS 2: TikTok in Theory & Practice (valued at $187)
- BONUS 3: Professional Content Calendar (valued at $227)
- BONUS 4: Case Study: Service-Based Business on TikTok (valued at $117)
- BONUS 5: TikTok to English Dictionary (valued at $167)
That’s over $2,000 of value (before factoring in your lead-generating potential)... for just $37
Bootcamp full, join the waitlist!
I GUARANTEE you'll get way more than you bargained for
You will love this bootcamp. You’ll understand how TikTok can help your business grow and you’ll see the possibilities almost immediately.
- Find new and returning clients
- Connect with them on an app you both feel at home with
- Bring them and their friends into your community
If, however, you don’t find the Bootcamp as incredibly valuable as you expect, I’ll give you your money back. No questions asked.
This is a 100% guarantee.
All you have to do is email my team before Day 2 of the Bootcamp begins and we’ll issue you a full refund.
What do you say?
Join the waitlistWONDERING IF I CAN REALLY HELP?
CHECK OUT SOME TESTIMONIALS
At the start of Dew Tour's journey into TikTok in May of 2020, Andrew led the way on an uncharted platform. He curated posts that adhered to best practices and trends of the time, and generated content that spoke to Dew Tour's core audience all while engaging new viewers.
–Oswaldo Sanchez
Dew Tour | Digital Content Manager
[Andrew] knows the trends, the platforms, what works, and most importantly what doesn’t. He recently helped us launch on TikTok, using a unique content plan to build a following and create a new audience for our brand. I highly recommend Andrew for any of your social media needs.
–Ben Kelly
HUF | Marketing Director
Andrew has been an incredible asset to our Skate Like a Girl team. He has done an incredible job ensuring we are putting out content relevant to the platform and our audience, while maintaining our values of inclusion and social justice. Our audience and engagement have grown tremendously, and folks are regularly showing up in person noting that they found out about us on TikTok. We couldn’t have asked for more!
–Kristin Ebeling
Skate Like A Girl | Executive Director
More Questions? More Answers.
"I run a service-based business. Isn’t TikTok better suited to online businesses?”
TikTok works particularly well for service-based, brick and mortar businesses! That’s one of the reasons I was so motivated to create this bootcamp.
Here are some statistics to back up my claim:
- 71% of TikTok users who take action off platform say that TikTok shows them exactly what they’re looking for.
- 49% of TikTok users said the app helped them make purchase decisions. In other words, people are more likely to buy from a brand or product they’ve seen on TikTok.
- TikTok has over 1 billion monthly active users worldwide, which means there’s a good chance YOUR small business’s current and future clients are already there.
- TikTok users are 2x more likely than users of other platforms to recommend a product or service they’ve discovered on the app.
Don’t let the online businesses steal all the clients!
“I’m afraid my business is too small to get traction on TikTok.”
I hear you. And I’m convinced TikTok is the path you need to take if you want to either maintain your status or grow.
You see, TikTok allows small businesses to build a presence and connect with their audience. All without having to invest in high-production videos or costly advertisements. I’ve found that most small businesses have a limited budget, so TikTok’s user-friendly, quick-and-easy model works in your favor.
“I’ve been hearing rumors that TikTok might be banned in the U.S. Why should I invest in this Bootcamp or get started on the app?”
Yep, I’ve heard those rumors, too! Did you know they also tried to institute a ban back in 2020? It didn’t work then, even though it didn’t have very many American users at the time.
Now that the app has been downloaded more than 210 Million times in the U.S. alone, it’s unlikely that there will be enough political will to go through with a ban today. And that’s not just my opinion. Even NPR did a story in March 2023 titled, “The U.S. is threatening to ban TikTok? Good luck.”
While I can’t personally guarantee the longevity of TikTok, all signs point to this app as an excellent investment of time and resources. Especially for small businesses.
My business doesn't have any social media presence right now. Is this Bootcamp for me?
It can definitely be intimidating to start anything new. Especially something that seems to require planning and expertise. But as you’ll discover in the Bootcamp, TikTok is user-friendly and easy to use.
If you want to get going with social media in general, then TikTok is the app for you. I strongly recommend that all small businesses tap into the organic power of TikTok (see above)—and this is the perfect place for you to get started.
Plus, if you realize it’s not for you after all, there’s a money-back guarantee.
It's time to decide. What do you say?
Here are your options.
You could keep spinning your wheels on Instagram. Even though your organic reach is stagnating… and you’re likely talking to a lot of bots.
And you can keep letting your savvier competitors get all the glory while they poach your clients.
Or you can read the writing on the wall.
Your clients don’t want to constantly see ads and boosted posts. So they’re jumping ship and heading over to TikTok to learn, play, and buy.
TikTok gives you access to incredible engagement and referral power! Let me show you how to use it effectively to meet your clients and double your lead list. (Seriously.)
